The first business to reply usually wins the lead. But replying fast with the wrong message — or to the wrong kind of lead — burns trust faster than silence. Speed-to-lead only works when judgment travels with it.
This orchestration starts the moment a lead lands in a Google Sheet. n8n picks up the new row, cleans it with a code step, and hands it to an LLM that reads the inquiry like a salesperson would: budget signals, urgency, intent. Out comes a verdict — HOT, WARM, or COLD — written back to the record.
A switch then routes each lead down its own path. Hot leads ping the sales channel on Telegram instantly, with the lead's details and a drafted reply. Warm leads go to follow-up with a softer script. Cold leads land in nurture, where nobody wastes prime hours on them.
The important part: a human stays in the loop. A second Telegram trigger listens for the team's button taps — approve, edit, or reject — so no AI-drafted message ever reaches a customer unreviewed. The machine does the sorting and the drafting; a person does the deciding.
The result is a sales inbox that's already triaged before anyone opens it — every lead answered in seconds, in the right tone, by the right team.